Spatial

An AI-driven segmentation platform designed for retail marketers, providing real-time insights from social media data.

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About Spatial

Spatial.ai offers an advanced AI-powered segmentation platform tailored for retail marketers. It delivers instant social media-based segmentation, enabling businesses to identify and engage with customers within 60 minutes. The platform classifies consumers by social, mobile, and web activity, while also analyzing neighborhoods based on social media engagement. Additionally, it quantifies consumer social interests geographically, supporting site selection, digital marketing, market share evaluation, and customer retention strategies.

How to Use

Upload CRM data or store visit reports to identify your top customer segments. Use consumer spending data to compare market share and understand customer behavior. Develop customized multi-channel marketing campaigns and effectively target key audiences across digital platforms.

Features

PersonaLive: Social, mobile, and web-based consumer segmentation

Comprehensive segmentation solution

AI-Driven Customer Segmentation

FollowGraph: Geographic social interest quantification

Proximity: Neighborhood segmentation based on social media activity

Use Cases

Digital Marketing Campaigns: Create personalized advertising strategies.

Customer Retention & Expansion: Target high-value audiences precisely.

Market Share Analysis: Assess your brand’s competitive position.

Site Selection: Find optimal locations for retail expansion.

Best For

Customer Retention TeamsSite Selection ExpertsCredit Market AnalystsMarket Expansion PlannersRetail and Digital Marketers

Pros

Quickly identify and engage your top customers.

Utilizes permissioned, anonymized, and aggregated data for privacy and accuracy.

Provides detailed consumer segments for targeted advertising.

Supports diverse retail marketing objectives with actionable insights.

Cons

Limited transparency on specific data sources.

Platform complexity may necessitate a demo for full understanding.

Pricing details require direct contact with the provider.

Pricing Plans

Choose the perfect plan for your needs. All plans include 24/7 support and regular updates.

The Analyst

Designed for retail analysts to identify and attract high-value customers by segmenting customer data and store locations.

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The Media Buyer

Ideal for retail marketers to rapidly generate personalized campaigns and target segments across digital advertising channels.

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The Strategist

For retail strategists to monitor competitors’ top customers and expand market share using insights from over 100 million credit card transactions.

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Frequently Asked Questions

Find answers to common questions about Spatial

How does PersonaLive enhance traditional demographics?

PersonaLive combines demographics, social activity, mobile movement, and credit transactions, boosting retail behavior prediction accuracy by 17% and campaign performance by up to 50%.

What are the data sources used?

It leverages permissioned, anonymized, and aggregated data from mobile providers, credit card companies, demographic records, and social media profiles.

In what ways can PersonaLive support my marketing efforts?

It helps you understand customer segments, analyze top-performing groups, and activate personalized messages across multiple channels to improve engagement and conversions.

Can I use PersonaLive for site selection?

Yes, it provides geographic insights and neighborhood segmentation to identify the best locations for retail expansion.

Is the platform suitable for digital advertising?

Absolutely. It enables precise targeting and campaign customization based on detailed customer segments.